We Are Primal
Primal is the marketing partner designed to meet the needs of brands today. Our different approach of globally-minded yet locally-tuned people sets us apart. With a digital-first approach, our core pillars incorporate: Strategy, Search, Performance, Creative, Social, and Data.
Underpinned by integrated teams that ensure consistency and accelerated results, we're committed to creating impact and deep relationships.
Partnering with Primal means opting for a path less traveled. A commitment to not just progress but to think differently. With us, you’re making a statement about your vision for the future. At Primal, we're not just an agency; we deliver outcomes.
Since launching in 2015, we’ve helped over 300 high-performing brands through our strategic and data-driven marketing approach. We transform the clients we work with. We have a 96% client satisfaction rate, with over 95% of brands choosing to continue working with us on a recurring basis.
Our integrated approach represents our flagship offering to clients, where we apply our proprietary strategic planning process, INSTINCT®, designed to close the gap between our clients, their competition, and their customers. This is where everything starts at Primal. It's the essential catalyst for helping transform our brand partners into the successful titans of industry. We specifically blend marketing with a consulting service model that enables clients to identify and overcome the biggest growth challenges.
Role:
The Senior Account Manager (Contract-Based) is a crucial role that will enable us to build and maintain strong relationships with a global Volleyball Streaming Platform, driving global subscription growth through strategic media and creative campaigns. Specifically, this entails:
- Acting as the primary contact for the client, ensuring effective communication and relationship-building.
- Overseeing performance-driven media and creative campaign execution.
- Developing tailored strategies using platforms like Meta, TikTok, and Google.
- Managing cross-functional collaboration to deliver impactful campaigns.
- Monitoring and reporting on performance, aligning efforts with the client's objectives.
This role demands a mastery level of account management, strategic media planning, campaign optimization, client relationship management, project management, and bilingual communication in Thai and English. To be successful, you must have exceptional communication skills, a client-focused mindset, and the ability to drive measurable results.
Why this is important for you:
You will have a unique opportunity for growth.
First, you’ll interact with high-performing brands, which will ‘level up’ your knowledge and network. You'll also work in a fast-paced environment with amazing people, where you’ll have the opportunity to make an immense impact.
Responsibilities:
External:
- Build and maintain a strong client relationship, offering strategic advice and consultation for campaigns.
- Manage performance campaigns that align with subscription growth goals.
- Provide actionable insights and data-driven recommendations for ongoing improvements.
- Ensure all deliverables are timely and aligned with the client's objectives.
Internal:
- Collaborate with teams (Ad Ops, Creative, Designers) to drive impactful campaigns.
- Oversee project lifecycles, ensuring timely delivery and high-quality output.
- Prioritize and organize tasks to maintain efficiency and excellence.
- Promote adherence to Primal’s processes and documentation standard
Results:
- Strong client relationships with timely and proactive communication.
- Consistently drive performance growth, aligning with agreed-upon goals.
- Ensure high task completion rates and delivery of key client reports.
- Exemplify Primal’s values and standards in execution.
Requirements:
- Minimum 5 years of experience in account management, preferably in digital media or performance marketing.
- Proven ability to manage global client accounts and cross-functional campaigns.
- Expertise in platforms like Meta, TikTok, and Google Ads.
- Strong project management skills with experience using tools like Asana or Monday.com.
- Fluency in Thai and English, with excellent verbal and written communication skills.
- Knowledge or interest in volleyball is a plus.
- Strong analytical skills to interpret data and develop strategic insights.
Location:
Hybrid Bangkok, Thailand
Benefits:
Primal believes people are at the center of every success story. Our team has always claimed that the biggest benefit of being a part of our company is the opportunity to learn. Our fast-paced nature will serve as an accelerant to your professional growth and career.
Our central ethos involves hiring and developing hard-working, high-potential leaders. Success in this role WILL set you up for immense success (both within and outside the company).
In addition, Primal provides competitive compensation and benefits, including:
- Fun and Young Environment
- Company and Team Activities.
- Health Insurance
- Annual Company Retreat
- Social Security
- Annual and Birthday leave
- Skill Development and Training
Primal Core Values:
Our values are the heart and soul of this high-growth company. The right person for this role also holds the same values, subscribes to them, and understands why each is critical to life and business.
- Own It: Take absolute accountability for your actions.
- Get It Done: Operate with urgency and purpose.
- Hungry for Growth: Pursue progress with relentless curiosity and ambition.
- One Tribe: Champion unity through empathy, respect, and trust.
- Lead by Doing: Set the example for others to follow.
Additional Information:
- Candidates are subject to a test of their abilities.
